Online Pemasaran Nombor Rahsia 20: Ia tidak semestinya cemerlang – sebenarnya adalah lebih baik jika ia mudah. Kesederhanaan, seperti yang mereka katakan, adalah dengan sendirinya satu bentuk kecemerlangan. Jadi mengapa anda menunggu untuk yang menakjubkan, pecah tanah, idea yang mengubah hidup, apabila anda sudah mempunyai idea mudah bahawa beratus-ratus orang akan mendapati berguna? Antara produk yang paling laris, dalam talian dan luar, tidak rumit atau […]
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Online Marketing Secret Number Nineteen: Never underestimate the power of social proof. In a previous post here, I gave you a very little known marketing secret about using testimonials. Here’s a hint: If you want to know why testimonials work, study social proof. “Social proof is a psychological phenomenon in which people see others behaving in a certain way, and therefore assume that that behavior is an appropriate mode of […]
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Rahsia Pemasaran Dalam Talian Nombor Lapan Belas: Pemasar yang paling berjaya sentiasa memasarkan. Pemasar terkaya dalam talian adalah mereka yang meletakkan tugas pemasaran di atas segalanya. Hari ini ia mungkin menambah e-mel baharu pada siri autoresponder mereka. Esok ia mungkin mengambil bahagian dalam webinar yang meletakkan mereka di hadapan prospek baharu. Kadangkala ia adalah bulan pengiklanan yang agresif. Banyak hari ia akan melibatkan upselling mereka […]
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Online Marketing Secret Number Seventeen: Offline follow-up strengthens your online marketing. Marketing is a huge part of your task as an online marketer, by definition. (We’ll go over how much in the next part of the series.) Part of the job of marketing entails making your product, services or brand stand out from the crowd. Among the best ways to make you different is by using offline methods to follow-up […]
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Rahsia Pemasaran Dalam Talian Nombor Enam Belas: Ia benar-benar semudah itu! Kesilapan yang paling biasa untuk memulakan pemasar internet bukanlah kegagalan untuk melabur dalam perniagaan mereka, penyasaran kata kunci yang salah, tidak membina senarai, atau apa-apa dari jauh seperti itu. Kesilapan yang paling biasa bagi pemula adalah membuat perkara lebih sukar daripada yang sepatutnya. Ramai daripada pemasar yang pernah datang sebelum ini mengalami kesusahan tertentu, atau panduan bertulis tentang […]
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Online Marketing Secret Number Fifteen: Size Doesn’t Matter. You can have a list of one hundred thousand and be a broke marketing failure. You can have a list of one hundred and become a millionaire from it. You could get one million visitors a month and not make a profit. You can get one thousand visitors a month and make a small fortune without any of your readers ever paying […]
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Online Marketing Secret Number Fourteen: We all put more value on what we believe to be scarce. When the scarce item is a commodity, its price goes up – and we will pay it. The basic economic philosophy is that when supply is low, demand goes up. And when demand goes up, you as the merchant can charge whatever price the market will bear. Even better, the supply crisis can […]
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Online Marketing Secret Number Thirteen: At some point before you make vast amount of money online, you’ll have to change your mind about what is vast and what is scarce. Another way of saying this is that everyone wants something that is scarce more than they’d want it if it was abundant, even though, ironically, thinking of it as abundant makes it easier to get. Of course, some argue that […]
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Online Marketing Secret Number Twelve: Your repeat customers are the lifeblood of your business. You’ve skimmed your eyes across this secret many times and never realized it. So let me say it plainly. You don’t need 10,0000 people to buy your $10 product. You need 1000 people to buy your $10 product once, and then your $90 product, and then another $10 product, and then some of them buy a […]
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Online Marketing Secret Number Eleven: Find the Hungry and Feed Them. The internet is a vast desert with a few watering holes. Everyone is huddled around those watering holes. In the desert, people will pay to drink. They’ll do anything to have what they believe is scarce. Anywhere on this virtual earth, real “food” is also scarce. When people find this food, they can’t help but eat. They are hungry. […]
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