Онлайн маркетинг Secrets – Тайна #27 - Pre-продажба
Онлайн маркетинг Secret Номер 27:
Preselling произведения.
Какво е по-добре, отколкото като продажбите писмо, което преобразува наистина добре? След като клиентът продадени преди те дори да получите писмото продажби.
Това се е случило с теб, преди в един момент. Любимата ви актриса ще бъде в нов филм. Вие обожавате, че актрисата и не ми пука какво филма е около, защото, ако тя е в него, you know it will be a good film as far as you’re concerned.
The same mental process comes across with preselling. You learn about something new, or get ideas about how someone could use a certain product from an article.
By the time you get to the site, your only concern is “can I afford this.” You skim the sales letter for the price and purchase.
The person is sold because they were informed, excited, and pre-qualified or targeted before they ever get to the sales page.
You can pre-sell in:
- a content site that leads to your mini-site
- in your ezine
- in an article you write
- at a seminar where you give a speech or demo
- within your blog posts
What’s most important for you to know is that selling before the sale works – do it everywhere you can.
