Archive for November 2014
Online markedsførings hemmelighed nummer ti: Dit brand er mindst lige så vigtigt som dit produkt! Også selvom dit produkt tilfældigvis er en service, dit brand er mindst lige så vigtigt som det produkt, du sælger. Hvad er dit brand? Det er din virksomheds identitet, hvad gør det anderledes. Der er hundredvis af næsten identiske produkter, der sælges online. Lad os tage eksemplet med e-bøger, der har videresalgsrettigheder. […]
Online markedsførings hemmelighed nummer ni: Find ud af, hvilke hemmeligheder du skal tage med i din grav! Dette betyder ikke, at du skal samle al din viden, som om du er en jaloux ægtefælle. Men, ligesom Coca-Cola-mærket holder på hemmeligheden bag deres opskrift, så bør du vurdere, hvad din specielle opskrift er, og hold det under wraps. Der er noget ved din virksomhed, selvom din virksomhed bare er dig – at […]
Online markedsføring hemmeligt nummer otte: Lær hvilke hemmeligheder du skal sælge. Hvordan ved du, hvornår du skal pakke en hemmelighed som et entry-level produkt eller endda som en backend? Når hemmeligheden er yderst effektiv, enestående, eller forskellig nok fra hvordan alle andre gør det til at kunne mærkes som din egen. Som et eksempel, der er hundredvis af e-bøger på markedet om RSS og blogging. Og dog, […]
Online Marketing Secret Number Seven: Learn Which Secrets to Tell. The business of selling info-products is all about giving people who are hungry for information exactly what they want. The trick is: Knowing when to circulate a secret (as a freebie or introduction product) and how to get it to the most people in the least amount of time, Knowing which secret to sell (as a mid-level product or as […]
Online Marketing Secret Number Six: If it’s a secret to someone you can profit from it! After we’ve been internet marketers for a while, we become jaded. We assume that just because we know that the results on the right hand side and top of Google are ads, everyone must know. We think that there couldn’t possibly be another person we could enlighten about making money from selling solo ads. […]
Online Marketing Secret Number Five: It’s all about your business model. The fastest money you can make online, in terms of how fast you can start making a full time income from your own knowledge, is often in services and consulting. If you can find a desperate market that needs a certain type of service or advice, you can make immense amounts of money, because as many gurus will tell […]
Online Marketing Secret Number Four: Learn the difference between a good Expert and a good Salesperson – then copy them both! Selvfølgelig, don’t go copying other people’s product ideas and saying you’re an expert when you’re not. But do know this – business people pay top dollar for the advice, help and products of a good expert, and consumers will fork over their hard earned dollar to a really […]
Online Marketing Secret Number Three: Repeat What Works! Repeat visitors, repeat subscription payments, repeat sales, repeat customers… repeat that JV that went so well with a different offer… repeat your formula for that killer name squeeze page you had. At the moment, I know that looks obvious. But think about your day to day life as an internet marketer. Don’t you have the tendency, when it comes to certain things, […]
Online Marketing Secret Number Two is: Marketing matters as much, sometimes even more, than the quality of your product. In a way it’s sad but true. This is a central reason why some people are able to get away with selling okay products and making a fortune, while others can’t seem to make money even with the world’s greatest solution to a problem. If you create something people want but […]
Velkommen! For the next 30 posts, I am going to write from a series titled “Online Marketing Secrets,” where I’ll share with you some of the key secrets I have discovered throughout my years marketing online. These will all be based on strong evergreen marketing principles and they will continue to work for you years and years ahead after you first read them here! We’re not going in any particular […]
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