Online Marketing saladused – Saladus #27 - Pre-müügi
Online Marketing Secret arv 27:
Preselling tööd.
Mis on parem kui võttes müügi kirja, mis muudab väga hästi? Olles klient müüdud, enne kui nad isegi saan müügi kirjas.
See on juhtunud enne mingil hetkel. Sinu lemmik näitleja saab olema uus film. Sa jumaldan, et näitleja ja sa tõesti ei huvita, mida Film räägib, sest kui ta on seda, you know it will be a good film as far as you’re concerned.
The same mental process comes across with preselling. You learn about something new, or get ideas about how someone could use a certain product from an article.
By the time you get to the site, your only concern is “can I afford this.” You skim the sales letter for the price and purchase.
The person is sold because they were informed, excited, and pre-qualified or targeted before they ever get to the sales page.
You can pre-sell in:
- a content site that leads to your mini-site
- in your ezine
- in an article you write
- at a seminar where you give a speech or demo
- within your blog posts
What’s most important for you to know is that selling before the sale works – do it everywhere you can.
