Online Marketing saladused – Saladus #8 - Uuri, millised saladused müüa
Interneti-turunduse saladus number kaheksa:
Uurige, milliseid saladusi müüa.
Kuidas teate, millal peaksite pakkima saladuse algtaseme tootena või isegi taustaprogrammina??
Kui saladus on väga tõhus, ainulaadne, või piisavalt erinev sellest, kuidas kõik teised seda teevad, et olla teie enda bränditav.
Näitena, RSS-i ja blogimise kohta on turul sadu e-raamatuid. Ja veel, they continue to sell. If you want to set yourself apart from the competition, say something different about blogging and RSS.
Or say the same thing, but better. Or make it easier to understand. Or show how it can be changed to make more money. Give more detail. Illustrate a faster way.
Add your own special twist, with enough detail to make it the best resource of its kind.
Just don’t put TOO much detail in it, because a huge resource can be daunting. If you have more than 100 pages, or five videos, or ten audios, you’re probably looking at a back end product. Split the introduction part out as the front-end, and sell the rest to your confirmed client list as an upgrade.
When is a secret too good to sell? That’s the next secret up for discussion.
