Inombolo Eyimfihlo Yokumaketha ku-inthanethi 20: It doesn’t have to be brilliant – in fact it’s better if it’s simple. Ubulula, as they say, is by its own a form of brilliance. So why are you waiting around for an amazing, ground-breaking, life-changing idea, when you already have a simple idea that many hundreds of people will find useful? Some of the most best-selling products, online and off, aren’t complicated or […]
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Online Marketing Secret Number Nineteen: Never underestimate the power of social proof. In a previous post here, I gave you a very little known marketing secret about using testimonials. Here’s a hint: If you want to know why testimonials work, study social proof. “Social proof is a psychological phenomenon in which people see others behaving in a certain way, and therefore assume that that behavior is an appropriate mode of […]
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Online Marketing Secret Number Eighteen: The most successful marketers are always marketing. The richest marketers online are the ones who put the task of marketing above all else. Today it might be adding a new email to their autoresponder series. Tomorrow it could be participating in a webinar that puts them in front of new prospects. Sometimes it’s a month of aggressive advertising. Many days it will involve upselling their […]
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Inombolo Eyimfihlo Yokumaketha Kweshumi Nesikhombisa: Ukulandelela ungaxhunyiwe ku-inthanethi kuqinisa ukumaketha kwakho ku-inthanethi. Ukuthengisa kuyingxenye enkulu yomsebenzi wakho njengomakethi we-inthanethi, ngencazelo. (Sizobheka ukuthi yimalini engxenyeni elandelayo yochungechunge.) Ingxenye yomsebenzi wokumaketha ihlanganisa ukwenza umkhiqizo wakho, amasevisi noma umkhiqizo ugqame esixukwini. Phakathi kwezindlela ezinhle kakhulu zokwenza uhluke ukusebenzisa izindlela ezingaxhunyiwe ku-inthanethi ukuze ulandelele […]
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Imfihlo Yokumaketha Kwe-inthanethi Inombolo Yeshumi Nesithupha: Kulula kanjalo! Iphutha elivame kakhulu lokuqala abathengisi be-inthanethi akukhona ukwehluleka ukutshala imali ebhizinisini labo, ukukhomba okungalungile kwamagama angukhiye, hhayi ukwakha uhlu, noma yini ukude kanjalo. Iphutha elivame kakhulu labaqalayo ukwenza izinto zibe nzima kunalokho okufanele zibe yikho. Abaningi babathengisi abake beza ngaphambili bahlangabezane nobunzima obuthile, noma iziqondiso ezibhaliwe mayelana […]
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Inombolo Eyimfihlo Yokumaketha Kwe-inthanethi: Ubukhulu Abunandaba. Ungaba nohlu lwezinkulungwane eziyikhulu futhi ube ukwehluleka kokumaketha okuphukile. Ungaba nohlu lwekhulu futhi ube usozigidi kulo. Ungathola izivakashi eziyisigidi ngenyanga futhi ungenzi nzuzo. Ungathola izivakashi eziyinkulungwane ngenyanga futhi wenze izizumbulu zemali ngaphandle kwanoma yimuphi wabafundi bakho owake wakhokha […]
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Imfihlo Yokumaketha Ku-inthanethi Inombolo Yeshumi Nane: Sonke sibeka ukubaluleka okukhulu kulokho esikholelwa ukuthi kuyindlala. Lapho into eyivelakancane iyimpahla, inani layo liyakhuphuka – futhi sizoyikhokha. Ifilosofi yezomnotho eyisisekelo iwukuthi lapho ukunikezwa kuphansi, isidingo siyenyuka. Futhi lapho isidingo sikhuphuka, wena njengomthengisi ungakhokhisa noma iyiphi intengo ezotholwa yimakethe. Kungcono kakhulu, inkinga yokuhlinzeka ingakwazi […]
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Inombolo Eyimfihlo Yokumaketha Ku-inthanethi: Ngesinye isikhathi ngaphambi kokuba wenze imali eningi ku-inthanethi, kuzodingeka ushintshe umqondo wakho mayelana nokuthi yini enkulu futhi yini eyivelakancane. Enye indlela yokusho lokhu ukuthi wonke umuntu ufuna into eyivelakancane kunalokho abengayifuna ukube ibiyinsada., noma kunjalo, ngokuyindida, ukucabanga ngayo njengechichima kwenza kube lula ukuyithola. Kunjalo, abanye baphikisa lokho […]
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Imfihlo Yokumaketha Ku-inthanethi Inombolo Yeshumi Nambili: Amakhasimende akho aphindayo ayigazi lebhizinisi lakho. Usubushe amehlo akho kule mfihlo izikhathi eziningi futhi awuzange ukubone. Ngakho mangikusho kucace. Awudingi 10,0000 abantu ukuthenga yakho $10 umkhiqizo. Uyadinga 1000 abantu ukuthenga yakho $10 umkhiqizo kanye, bese kuba owakho $90 umkhiqizo, bese kuba nenye $10 umkhiqizo, bese kuthi abanye babo bathenge a […]
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Inombolo Eyimfihlo Yokumaketha Kwe-inthanethi: Thola Abalambile Ubaphakele. I-inthanethi iwugwadule oluwugwadule olunezimbobo ezimbalwa zokunisela. Wonke umuntu ugoqe kuleyo migodi yokuchelela. Ogwadule, abantu bazokhokha ukuphuza. Bazokwenza noma yini ukuze babe nalokho abakholelwa ukuthi kuyindlala. Noma yikuphi kulo mhlaba we-virtual, okwangempela “ukudla” nayo iyindlala. Lapho abantu bethola lokhu kudla, abakwazi ukuzibamba badle. Balambile. […]
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