Lambarka sirta suuq-geynta ee khadka tooska ah 27: Preselling shaqeeya. Maxaa ka wanaagsan in aad haysato warqad iib ah oo si fiican u beddelaysa? In macmiilku iibiyo ka hor inta aanu xataa gaadhin warqadda iibka. Tani mar hore ayey kugu dhacday. Aktarada aad ugu jeceshahay waxay ku jiri doontaa filim cusub. Waxaad jeceshahay aktaradaas, mana danaysid runtii waxa filimku ku saabsan yahay, sababtoo ah haddii ay ku jirto, […]
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Lambarka sirta suuq-geynta ee khadka tooska ah 26: Ka dhig ganacsigaaga inuu keligiis u kordho – waa sidaan. Wax kasta oo ku saabsan ganacsigaaga ka dhig mid fayras ah intii suurtogal ah. Dadka intooda badan waxay tan ku xaddidaan suuqgeyn, waxaana hubaal ah inay tahay arrin muhiim ah. Waa maxay suuqgeynta fayrasku? Si fudud u dhig, waa nooc kasta oo suuqgeyn ah oo aad bilowdo kaas oo sii kordhaya. Si la mid ah ku riixida buur hoosteeda, mar haddii aad is-rogrogto, way sii socotaa […]
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Lambarka sirta suuq-geynta ee khadka tooska ah 25: Ilaha dibadda oo otomaatig u samee faa'iidada sare. Nin xikmad leh ayaa mar sheegay in aysan jirin wax macno ah oo taajir ah haddii aad wali tahay inaad shaqeyso mar kasta. Waad awoodaa, dabcan, Filo inaad ku mashquulsan tahay mid ka mid ah kuwa ugu dakhliga badan intarneedka, laakiin tani maaha inay noqoto sababtoo ah ma haysatid doorasho kale. In aad si otomaatig ah u sameysid meheraddaadu waxa ay ku xorayn doontaa in aad awooddo […]
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Lambarka sirta suuq-geynta ee khadka tooska ah 24: Ku kari ilaa cunto karis. Ma aha oo kaliya inaad rabto inaad hab-socodkaaga otomaatig u sameyso si aad waqtiga u badbaadiso oo aad u kordhiso faa'iidadaada. (Waxaan ka hadli doonaa tan xigta.) Waxaad rabtaa inaad hubiso inaad si otomaatig ah u samaynayso waxa saxda ah, iyo in ay tahay habka ugu waxtarka badan. Inta lagu jiro wakhtigaaga ganacsi ahaan, waxaad ogaan doontaa inaad barato sida loo sameeyo […]
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Lambarka sirta suuq-geynta ee khadka tooska ah 23: Maamul filashooyinka si aad gabi ahaanba meesha uga saarto soo celinta. Alaabta elegtarooniga ah way adagtahay in la ilaaliyo, si degdeg ah u gaarsiinta, oo ay fududahay in la helo. Tani waxay ka dhigaysaa iyaga kaliya maaha bartilmaameedka khiyaamada, laakiin waxa uu ka dhigayaa heerka soo celinta badeecada mid ka sareysa inta ay tahay offline. Online, aad bay ugu sahlan tahay rajada la marin habaabiyay in uu ku dul maro alaabta oo uu yidhaahdo “Uma baahni tan” iyada oo aan dhab ahaantii codsan […]
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Lambarka sirta suuq-geynta ee khadka tooska ah 21: Dabeecadda aadamuhu waxa ay u janjeertaa dhinaca dadka la yaqaan. Waxaan rabnaa inaan ka iibsanno dad aan naqaanno. Waxaan ka rabnaa fikrad khabiir aan ku kalsoonahay. Waxaan xitaa ka turjumi doonaa daacadnimada iyo kalsoonida hal nooc oo lataliye ah, sida warqad sida Wall Street Journal, wariyayaasha gaarka ah ee wax u qora, ama, ilaa xad aad uga yar, xayaysiisyada aan halkaas ka helno. Si loo faa'iidaysto […]
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Lambarka sirta suuq-geynta ee khadka tooska ah 21: U iibi waxa ay u tari karto, ma aha waxa ay tahay. Suuqgeeyayaasha taariikhda ugu wanagsan ayaa sidan ku sheegay boqollaal sano. “Iibiya manfacyada, ma sifooyinka”. “Ha sixin hilibka doofaarka” Waxay ka dhigaysaa faraqa u dhexeeya iibinta walxaha qarxa iyo si dhib yar u jabin. Dadka intiisa badan ayaa tan maqlay, qaar baa yidhaahda way fahmeen. Laakiin haddii aan dhammaanteen samaynay, Dhammaanteen waxaan noqon lahayn hodan. Marka xigta adiga […]
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Lambarka sirta suuq-geynta ee khadka tooska ah 20: It doesn’t have to be brilliant – in fact it’s better if it’s simple. Fududnaanta, as they say, is by its own a form of brilliance. So why are you waiting around for an amazing, ground-breaking, life-changing idea, when you already have a simple idea that many hundreds of people will find useful? Some of the most best-selling products, online and off, aren’t complicated or […]
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Online Marketing Secret Number Nineteen: Never underestimate the power of social proof. In a previous post here, I gave you a very little known marketing secret about using testimonials. Here’s a hint: If you want to know why testimonials work, study social proof. “Social proof is a psychological phenomenon in which people see others behaving in a certain way, and therefore assume that that behavior is an appropriate mode of […]
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Online Marketing Secret Number Eighteen: The most successful marketers are always marketing. The richest marketers online are the ones who put the task of marketing above all else. Today it might be adding a new email to their autoresponder series. Tomorrow it could be participating in a webinar that puts them in front of new prospects. Sometimes it’s a month of aggressive advertising. Many days it will involve upselling their […]
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