온라인 마케팅의 비밀 – 비밀 #27 - 예약 판매
온라인 마케팅 비밀 번호 27:
작품을 Preselling.
정말 잘 변환하는 판매 편지를하는 것보다 더 나은 무엇입니까? 그들은 심지어 판매 편지에 도착하기 전에 고객이 판매 된 데.
이것은 어떤 점에서 전에 일어난. 당신이 좋아하는 여배우는 새로운 영화가 될 것입니다. 당신은 배우를 좋아해요 그리고 당신이 정말로 영화에 대해 무엇인지 상관 없어, 그녀는 그 안에있는 경우 때문에, you know it will be a good film as far as you’re concerned.
The same mental process comes across with preselling. You learn about something new, or get ideas about how someone could use a certain product from an article.
By the time you get to the site, your only concern is “can I afford this.” You skim the sales letter for the price and purchase.
The person is sold because they were informed, excited, and pre-qualified or targeted before they ever get to the sales page.
You can pre-sell in:
- a content site that leads to your mini-site
- in your ezine
- in an article you write
- at a seminar where you give a speech or demo
- within your blog posts
What’s most important for you to know is that selling before the sale works – do it everywhere you can.
