Online Marketing Secrets – Secret #27 - Pre-salg
Online Marketing Secret Number 27:
Preselling verk.
Hva er bedre enn å ha et salg brev som konverterer veldig bra? Etter å ha kunden solgt før de selv kommer til salg brev.
Dette har skjedd med deg før på et tidspunkt. Din favoritt skuespiller kommer til å være i en ny film. Du elsker som skuespiller, og du trenger egentlig ikke om hva filmen handler om, fordi om hun er i det, you know it will be a good film as far as you’re concerned.
The same mental process comes across with preselling. You learn about something new, or get ideas about how someone could use a certain product from an article.
By the time you get to the site, your only concern is “can I afford this.” You skim the sales letter for the price and purchase.
The person is sold because they were informed, excited, and pre-qualified or targeted before they ever get to the sales page.
You can pre-sell in:
- a content site that leads to your mini-site
- in your ezine
- in an article you write
- at a seminar where you give a speech or demo
- within your blog posts
What’s most important for you to know is that selling before the sale works – do it everywhere you can.