Online Secretele de marketing – Secret #27 - Pre-vânzare
Online Marketing Numarul Secret 27:
Lucrari Preselling.
Ce este mai bună decât a avea o scrisoare de vanzari care convertește într-adevăr bine? După ce clientul a vândut înainte de a ajunge chiar la scrisoarea de vânzare.
Acest lucru sa întâmplat cu tine înainte la un moment dat. Actrita ta preferata va fi într-un nou film. Ai adora pe care actrita si tu nu-mi pasă cu adevărat ceea ce filmul este despre, pentru că dacă e în ea, you know it will be a good film as far as you’re concerned.
The same mental process comes across with preselling. You learn about something new, or get ideas about how someone could use a certain product from an article.
By the time you get to the site, your only concern is “can I afford this.” You skim the sales letter for the price and purchase.
The person is sold because they were informed, excited, and pre-qualified or targeted before they ever get to the sales page.
You can pre-sell in:
- a content site that leads to your mini-site
- in your ezine
- in an article you write
- at a seminar where you give a speech or demo
- within your blog posts
What’s most important for you to know is that selling before the sale works – do it everywhere you can.