Online Marketing Secrets – Secret #8 - Izvedeti, katere skrivnosti želite Prodaja
Skrivnost spletnega trženja številka osem:
Naučite se, katere skrivnosti prodati.
Kako veste, kdaj bi morali zapakirati skrivnost kot osnovni izdelek ali celo kot zaledje?
Ko je skrivnost zelo učinkovita, edinstveno, ali dovolj drugačen od tega, kako to počnejo vsi drugi, da bi ga lahko označili kot svojega.
Kot primer, na trgu je na stotine e-knjig o RSS in bloganju. In vendar, they continue to sell. If you want to set yourself apart from the competition, say something different about blogging and RSS.
Or say the same thing, but better. Or make it easier to understand. Or show how it can be changed to make more money. Give more detail. Illustrate a faster way.
Add your own special twist, with enough detail to make it the best resource of its kind.
Just don’t put TOO much detail in it, because a huge resource can be daunting. If you have more than 100 pages, or five videos, or ten audios, you’re probably looking at a back end product. Split the introduction part out as the front-end, and sell the rest to your confirmed client list as an upgrade.
When is a secret too good to sell? That’s the next secret up for discussion.
