Hauv internet Marketing Secrets – Tsis pub leejtwg paub #2 – Good Marketing vs Good Product
Online Marketing Secret Number Ob yog:
Kev lag luam tseem ceeb npaum li cas, tej zaum kuj ntau, tshaj qhov zoo ntawm koj cov khoom.
Ib txoj kev nws tu siab tab sis muaj tseeb.
Qhov no yog lub hauv paus laj thawj vim li cas qee cov neeg muaj peev xwm khiav tawm ntawm kev muag khoom zoo thiab ua kom muaj hmoo, thaum lwm tus tsis tuaj yeem zoo li ua tau nyiaj txawm tias lub ntiaj teb txoj kev daws teeb meem loj tshaj plaws.
If you create something people want but don’t necessarily need, do great marketing, and have a fantastic sales letter, you’ll make more than if you created something of great value that has a lukewarm debut and an okay sales letter.
But make an incredible product that people are desperate for, do the best marketing job you can, and back it up with great copy, you can make a fortune.
Studies about online marketing dating back to 2001 support this theory:
People rationalize buying decisions based on facts, but people make buying decisions based on feelings.
That’s it in a nutshell. Appeal to both the brain and the emotions.
