Rúin Margaíocht ar Líne – Rúnda #29 - An dteagmháil Pearsanta
Margaíocht ar Líne Uimhir Rúnda 29:
Cruthaíonn an teagmháil phearsanta cliaint dílis.
Táimid ag úsáid amhlaidh chun é a bheith in easnamh go nach bhfuil muid faoi deara fiú ar bith níos mó. Is é an teagmháil phearsanta ar an idirlíon go minic ar fad ach scéal Ghost sa chuid is mó tionscail ar líne.
Insamhail againn sé an t-am, i autoresponders, fiú leathanaigh díolacháin le hainmneacha leabaithe subtly.
But the actual person to person interaction isn’t that frequent in the commercial online world.
The good news for you is that this is another place where you can compete. The smaller your client base is, the more you’ll be able to gain by taking the extra time to connect with your audience one on one.
Call your best clients to say hello or send them all a postcard. Put your instant messenger name on your blog and chat with your audience one day a week.
The appeal of this is easy to see. If you have the choice between spending $200 with an expert whose books you read and an expert whose books you read and had great personal interactions with, chances are you’ll choose the person who paid you some personal attention.
Ar ndóigh, eventually, you’ll be too busy to keep in daily touch person to person if all goes well. In the time being, exploit this as strength and close in on your competitor.
