Posts tagged ‘benefits

Rúin Margaíocht ar Líne – Rúnda #21 - Díol An sizzle

Margaíocht ar Líne Uimhir Rúnda 21: Sell them what it can DO for them, not what it IS. The greatest marketers in history have said this for hundreds of years. “Sell benefits, not features”. “Sizzle not the steakIt makes the difference between explosive sales and barely breaking even. Most people have heard this, some say they understand it. But if we all did, we’d all be wealthy. Next time you […]

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